Blog

2 Tips for starting a paid social media marketing strategy (Video)

Paid social media campaigns can help small businesses build their online profiles.

Paid ads on Twitter and Facebook help small businesses build their web presences. Here are tips from our presentation at a conference this spring, with 2 ways to get started.

12 Tips to build a strong small business marketing strategy

Small businesses can build their online marketing efforts with the right approach.

Small businesses can build their online marketing efforts with the right approach. Here are tips from our experts

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Why hire a content marketing team? Your experts have no time to write

Small businesses should hire a content writing team when their experts don't have time to write

When should you hire a content marketing team to manage your website and blog, and when should you DIY? Here are our tips for time:

Do you have time to check your metrics? Signs you need to outsource content creation (Video)

Small businesses that don't have time to evaluate their content marketing metrics should hire teams to manage their campaigns.

Small businesses need to check their content analytics to build strong marketing strategies.

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Should you hire a content writer? Look at your last publication date

how long has it been since you published blog content

How long has it been since you published a post? If it’s been a week or more, it might be time to hire a content marketing team to help you produce resources regularly.

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Why every small business should use graphics in marketing: 10x success rates

Small business need to create visual content like infographics to succeed online.

A new study shows visual marketing is 10x more effective than text alone. Here are tips to use graphics to build your business’s web presence.

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How to win at content marketing & beat out 70% of companies

How businesses can be highly effective with content marketing, where other businesses falter.

People judge companies on websites, so we’ve analyzed this study to highlight top marketing resources you need for winning web content.​

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Be Persistent, not pushy: 4 kinds of content that close deals

Small businesses can close more sales with content that builds relationships with consumers.

Small businesses can win more sales opportunities when they have blog content to nurture sales leads.

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Why create video content? To build thought leadership (Video)

Small businesses can create video content to promote thought leadership.

SMBs can and should create videos to promote their companies’ leadership and stand out online.

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Generate more sales online with video product demos (Video)

Small businesses should promote their products with custom video content.

Small businesses should produce video product demos to make their website marketing more successful – they build trust with new customers to drive sales.

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